



For the launch of New Balance's Furon v8 boot, we harnessed Eberechi Eze's passion for chess, pairing him in a face-off with the world's greatest ever grandmaster, Magnus Carlsen.
The film pays homage to a 19th-century match called "The Opera Game", played at the Salle Ventadour in Paris. The Furon is a boot built for pace; we reframed the idea that speed is always physical, tapping into Eze's elegant, graceful style of play. The result was a film seen across the world.
Creative Direction: UNK Studio
Director: Jacob Chabeaux
DOP: Ed Hubert
Stylist: Charlotte Roberts
Art Department: Hugo Harris
Executive Producer: Lauren Ford for UNK Studio
Service Production: BetterBeWild
Photographer: Maxwell Tomlinson
Editor: Finn @ Avenues
Retouch: Dot Imaging
Sound Design: James Rand